The hidden costs of running a successful multiplayer game

Behind the scenes, there’s a world of infrastructure, ongoing updates, and team management that can make or break your studio. So in this blog, we cover the key areas you need to focus on to run a successful multiplayer game

Roberto Sasso
CTO at Gameye

Creating a multiplayer game is a dream for many developers. The thrill of building something that connects players around the world is unmatched. But behind the excitement lies a challenging truth: running a successful multiplayer game involves much more than crafting fun gameplay. It’s about managing a complex, ongoing operation with hidden costs that can make or break your studio.

We dive into these challenges and show you how to navigate them to keep your studio thriving.

 

1. Invest in your infrastructure

Multiplayer games live and die by their infrastructure. Players expect short queues, minimal lag, and servers that never go down. But delivering this experience comes at a cost.

The lesson? Invest in an orchestration system that can scale dynamically and reduce latency.

 

2. Automate the behind-the-scenes work

Time is money, friends. Running a multiplayer game involves some behind-the-scenes work that keeps everything running smoothly, which can take up your developers’ valuable time:

Find tools for build automation and crash reporting that can save you time and a couple of headaches.

 

3. Keep players engaged with regular updates

Launching your game is just the start. To keep players engaged, you need to regularly update your game with new content, events, and features. But this ongoing effort comes with its own set of costs:

A backend system can streamline these tasks, giving you the tools to manage your game’s economy, analytics, and live ops.

 

4. Empower your team to work smarter

It’s not just about technology – it’s about people. As your studio grows, so do the challenges of managing your team:

Make sure your team are using the right tools. And give them the support they need.

 

5. Protect your game from downtime and disasters

When your game goes down, players notice – and they’re not shy about sharing their frustration. A single outage can lead to a flood of negative reviews, damaging your game’s reputation.

By staying proactive, you can minimize disruptions and keep your players happy, even during the most demanding moments.

 

 

It’s a marathon, not a sprint

The hidden costs – infrastructure, ongoing updates, team management, and downtime – can add up quickly. But with the right tools and processes, you can keep these costs under control.

Download our latest report

If you’re ready to dive deeper into how to streamline your studio and reduce these hidden costs, download the full report for a comprehensive guide on building and scaling your game studio.

Because at the end of the day, you’re not just building a game – you’re building a business. And with the right strategies, you can make it a successful one.